It’s Ed Burzminski from Chamber Marketing Partners and we’re talking about distributing your chamber of commerce business directory or other publications when you get them to make sure your advertisers and your members get as much visibility as possible....
Hi, Ed Burzminski here from Chamber Marketing Partners. We’ve been talking about WACE’s recent opinion poll about how chambers are communicating with their members. Let’s talk about e-mailed newsletters. According to the July 2017 WACE Opinion Poll,...
You know it’s going to happen. The moment your community guide or chamber membership directory is published, the phone starts to ring. On the other end are members whose listing information in your brand new publication is out of date or inaccurate. It’s rarely the...
A Few Tweaks Can Inject New Life (And Revenue) Into Your Chamber Membership Directory Not so long ago, a chamber membership directory was an extremely valuable tool for the community. Back in the day when the Yellow Pages and White Pages were the places to go to find...
Your online community guide is full of interesting content that promotes your community and your members. You probably make a big announcement when it’s published, but what do you do to keep the Guide top of mind throughout the year? Here are five strategies to keep...
A chamber community guide can be excellent non-dues revenue generator, but have you ever considered the value of your guide beyond a bump in your budget? A recent survey by the Western Association of Chamber of Commerce Executives found that 90% of chamber members...
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